My opinion about Fujicolor Industrial 100 (with lots of example photos)

Fujicolor Industrial is a relatively cheap film made for the Japanese market. Meanwhile it is also available outside of Japan. The Japanese name of this film (業) 記録用力ラーフィルム [(gō) kiroku-yō-ryoku rāfirumu] is often translated as Fujicolor Industrial. But I think that this translation is not really good. The literal translation would be something like ‘powerful color film for business (or work)’. Therefore I think that Fujicolor Commercial Film could be a better translation.

On this website (in Japanese) is a short explanation about the purpose of this film and why it is cheaper than a regular film: First, the packaging is very simple and there is no advertising or any other kind of marketing done.

Fuji_Industrial_100_a7_033.jpg

Lion sculpture at the Bamboo Mountain Temple (竹林山觀音寺) in Linkou

<Minolta Dynax 7>

There are two film speeds available, ISO 100 and ISO 400. So far I only used two rolls of the ISO 100 version. I bought the film here in Taiwan, and one roll costs 150 NT$ which is about 4.50 Euro. However, depending where you live, this might be not the cheapest option.

One big question remains: What kind of film is actually inside? It is very likely that this is a Fujicolor 100 film. At least this is the only 35mm ISO 100 film which is sold by Fujifilm in Japan.

Fuji_Ind_100_012.jpg

Hiking trail markings

<Olympus 35DC>

As mentioned before I shot two rolls of film, one with the Olympus 35DC and the other with the Minolta Dynax 7.

The colors of the images are muted, which looks not bad to me. The colors are well balanced, except red, which has a stronger saturation and can appear very dominant. The film is fine grained and it looks sharp, however, to me it seems that the resolution of this film is low. It is very noticeable when there are small details in the photos. To me this is a weird combination.

The following example photos show different kinds of light situations, subjects, colors,… Hopefully they are helpful to get an impression of this film.

Fuji_Industrial_100_a7_008.jpg

Vendor selling toys in front of Sun Yat-sen Memorial Hall in Taipei

<Minolta Dynax 7>

Fuji_Industrial_100_a7_028.jpg

Street artist performs in the Chianti Avenue Plaza (香堤大道廣場) in Taipei Xinyi District

<Minolta Dynax 7>

Fuji_Ind_100_016.jpg

<Olympus 35DC>

Fuji_Ind_100_002.jpg

View from Lionhead Mountain (獅頭山) over southern Taipei

<Olympus 35DC>

Fuji_Industrial_100_a7_036.jpg

Inside the Bamboo Mountain Temple (竹林山觀音寺) in Linkou

<Minolta Dynax 7>

Fuji_Industrial_100_a7_032.jpg

Zhulinshansi Park (竹林山寺公園) in Linkou

<Minolta Dynax 7>

Fuji_Industrial_100_a7_031.jpg

Small temple parade in Taipei

<Minolta Dynax 7>

Fuji_Ind_100_003.jpg

Hiking around Lionhead Mountain (獅頭山) south of Taipei

<Olympus 35DC>

Fuji_Ind_100_004.jpg

Hiking around Lionhead Mountain (獅頭山) south of Taipei

<Olympus 35DC>

Fuji_Ind_100_006.jpg

Hiking around Lionhead Mountain (獅頭山) south of Taipei

<Olympus 35DC>

Fuji_Ind_100_015.jpg

Street art in Taipei

<Olympus 35DC>

Fuji_Industrial_100_a7_011.jpg

Lomography shop for rent in Taipei

<Minolta Dynax 7>

Fuji_Ind_100_028.jpg

<Olympus 35DC>

Fuji_Industrial_100_a7_019.jpg

Taipei 101 and World Trade Center

<Minolta Dynax 7>

More photos taken with Fujicolor Industrial can be found here.

Conclusions

In my opinion the muted colors and decent sharpness make it an interesting film, however, the low resolution makes it unattractive for certain settings (landscapes for example). I think the film is a good choice for casual shooting.

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